How We Developed Our Furniture Wax

In 1999 Ken, disappointed with the shortcomings of what was available in the market, developed a scientifically based product to improve on the furniture waxes being offered.

Whilst there were many furniture waxes and oils available, all seemed to fall short of what Ken was looking for to handle his needs. For example, furniture oils penetrate wood adequately, but can ooze in the heat, become sticky (which is unpleasant to touch) and be very effective at trapping dust. Paste Furniture waxes, on the other hand, can provide an acceptable shine, but require strenuous effort to apply, need frequent polishing and tend to build up over time. Because of their softer formulation, they leave irritating fingerprint marks whenever you touch the surface (try that with young kids around!).

A Unique Blend of Waxes

maxwax ragUsing a unique blend of food grade waxes, specially formulated to penetrate porous surfaces such as wood, Ken developed a furniture wax that not only penetrated like an oil, but left a deep healthy wax lustre (patina) on the surface at the same time. With his special formulation, he was able to achieve a hard, long lasting finish which didn't collect dust or leave fingermarks, and yet was incredibly easy to apply!

At the heart of Ken's special furniture wax formulation are natural waxes and ingredients. He carefully avoided silicones (often found in Supermarket bulk furniture products), because they tend to dry wood out, leading to cracking and splitting, rendering later restoration efforts almost impossible.

Maxwax is designed to penetrate deep into the wood at the same time leaving a healthy wax film on the surface which develops into a rich patina over a couple of months.

The special formulation of natural waxes and ingredients not only proved to work exceptionally well with wood, but also proved an ideal formulation for other uses as well. For example:


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  • Cleaning and protecting the interior surfaces of cars such as dashboards.(Doesn't collect dust like silicones).
  • For leather bags, shoes, briefcases, jackets, saddles, etc. (Maxwax will darken some colours so test a small area first before proceeding).
  • On your BBQ to remove fat splatter and leave non-cook surfaces clean and bright. (Make it look NEW again!)
  • Revives paint surfaces that look "flat".
  • Reviving dull powder coated window frames.
  • Revives sun faded plastics; radios, stereos, TV's etc.
  • As a coating to revive and protect tool surfaces (saw blades, for example).
  • As a metal coating to help prevent tarnish of copper, brasses and silver.
  • Cleaning enhancing and protecting granite, stone and terrazzo surfaces.
  • To remove sticky labels from bottles!


  • As a furniture polish for all wooden (natural, oiled or lacquered) articles.
  • Helps hide scratches on wooden and lacquered surfaces.
  • To remove water-marking on wooden surfaces
  • As a protective coating for exterior furniture (it will retard "greying" and reduce cracking).
  • On raw wood to develop natural grain and colour.
  • On City outdoor furniture and fencing to prevent Grafitti from sticking!


"I bought a dining table some 18 months ago. I have found that Maxwax has developed a beautiful patina to the surface and without much effort from me at all."

Julie (Waiuku)